Sleep is the foundation of good health, yet for many Kiwis, a restful night remains frustratingly out of reach. In 2022 we conducted an online survey to uncover the true state of sleep across New Zealand. With an incredible 13,000 respondents, it stands as the largest sleep survey ever conducted in this country, offering vital insights into what's really happening behind closed bedroom doors.
Do you fall asleep quickly? Do you sleep through the night? Or do you dread bedtime? If any of these sound familiar, you're likely among the 48% of Kiwis experiencing sleep difficulties. Read on to discover what other struggles are common for New Zealanders at night. The survey also raised funds for the Mental Health Foundation, helping to support and change Kiwi lives for the better.
The key findings
The results revealed that three-in-five adults have trouble sleeping through the night (63%), and just over half experience restless sleep (56%). Nearly half struggle to fall asleep (47%), while more than one-third wake too early and can't get back to sleep (37%).
Poor sleep doesn't just stay in the bedroom. It impacts daytime functioning and mental wellbeing. After a night of poor sleep, 66% of participants feel weary, 64% experience a lack of motivation, and 50% struggle with concentration or memory. Over half (54%) feel moody or irritable, and almost a third (29%) report that poor sleep affects their mental health, leaving them feeling down or depressed.
Given these struggles, it's perhaps no surprise that only 29% of Kiwis feel confident about getting a good night's sleep. The majority were unsure (45%), and more than a quarter had little or no confidence at all (27%).
Sleep coach Bernice Tuffery says the findings reflect other studies highlighting the prevalence of sleep issues in New Zealand. "The lack of confidence in sleeping is concerning. Now more than ever, people need to feel confident about getting a good night's sleep and they need solutions and support that will help them to sleep well."
What position do Kiwis sleep in?
The survey revealed that most New Zealanders prefer to sleep on their side, making up the majority of respondents. A smaller percentage sleep on their back, while only a fraction prefer sleeping on their stomach. This information is valuable when considering what kind of pillow might suit your needs.
If you're a tummy sleeper, a low-profile pillow will keep your head and neck in a neutral position. People who sleep on their back should look for a mid-profile pillow to gently cradle their head and maintain optimal neck positioning. High-profile pillows are great for the majority of us who sleep on our side, especially if you have broader shoulders, as a higher pillow helps position your head correctly for neck alignment. Contour pillows are versatile and make a great option for both side and back sleepers, covering most of the population.
